Professional Animation for Brands on Social Media

A course by Yimbo Escárrega , Animator and Motion Grapher

Animator and Motion Grapher. Tijuana, Mexico.
Joined January 2016

Learn to create striking animations that convey the values ​​of a brand and engage your audience

  • Spanish with subtitles in English
  • 99% positive reviews (82)
  • 2967 students

Learn to create striking animations that convey the values ​​of a brand and engage your audience

A course by Yimbo Escárrega

With social media dominating the internet, in order to be a successful business you need to know how to captivate users with your content and tell them a story. So, what if you did it with motion? According to designer Yimbo, there's no better way to express the values and style of a brand than with dynamic animations.

In this course, learn how to efficiently create professional animations for brands on social media and transform any campaign into an unforgettable one with scroll-stopping content.

If this course leaves you hungry for more and you'd like to continue learning about how to tell stories in motion, check out Yimbo's other courses: Basics of Character Animation with After Effects and Express Animation for Social Media with After Effects.

Read more ↓

What will you learn in this online course?

17 lessons & 34 downloads

Plan an animated logo
12 minutes, 16 seconds
Prepare the logo
13 minutes, 27 seconds
Animate the logo 1
16 minutes, 40 seconds
Animate the logo 2
16 minutes, 41 seconds
Logo render
8 minutes, 53 seconds
Plan the post
18 minutes, 11 seconds
Spanish with subtitles in English
  • 99% positive reviews (82)
  • 2967 students
  • 17 lessons (3h 52m)
  • 34 additional resources (22 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish, English, Portuguese, German, French, Italian, Polish, Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

Create four different animations for a brand: a logo, a post, a story, and a sticker for Instagram.

Projects by course students

Who is this online course for?

Designers, marketers, and communication experts who create social media content for their clients and want to bring it to life by offering animation.

Requirements and materials

To take this course, you need basic knowledge of Adobe Photoshop, Illustrator, and After Effects.

New to Adobe After Effects? In that case, we recommend taking Domestika Basics courses to learn how to use the software: Introduction to After Effects.


Reviews

2967 Students
82 Reviews
99% Positive ratings

Yimbo Escárrega

A course by Yimbo Escárrega

Teacher Plus
Animator and Motion Grapher

Yimbo is a designer and motion grapher from Tijuana who has more than a decade of experience in animation. In 2007, he founded Black Dog studio where he worked with companies like Aeroméxico, Sprite, adidas, and Sony Vaio. He then switched roles to animation lead at Pictoline in 2015, adding motion to stories that were shared daily on social media. The experience he gained during his time there gave him the ability to create animation at the speed of light.

Yimbo currently works as a freelancer and regularly collaborates on different projects and with other designers like Eraboy and Charles Glaubitz.


Content

  • U1

    Introduction

    • Presentation
    • Influences
  • U2

    The logo

    • Plan an animated logo
    • Prepare the logo
    • Animate the logo 1
    • Animate the logo 2
    • Logo render
  • U3

    The post

    • Plan the post
    • Prepare the file
    • Animate post 1
    • Animate post 2
    • Animate post 3
    • Render of the post
  • U4

    Story and sticker

    • Animate a story
    • Animate a sticker 1
    • Animate a sticker 2
    • How to publish your stickers
  • FP

    Final project

    • Professional Animation for Brands on Social Media

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates
    Plus

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


FAQs

Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Professional Animation for Brands on Social Media. 3D, and Animation course by Yimbo Escárrega

Professional Animation for Brands on Social Media

A course by Yimbo Escárrega
Animator and Motion Grapher. Tijuana, Mexico.
Joined January 2016
  • 99% positive reviews (82)
  • 2967 students